Real Estate Management eCommerce Concept
Recently have a request from a client to propose an eCommerce platform. This client is a well known Chinese developer in Singapore who are good in doing business. Instead of the traditional developer making money as per each individual project. They are looking at ideas for making money for a long term after each project. Thus the idea to have an eCommerce platform to support their commercial property tenants in enhancing their sales. For the property development in Singapore it seems that trend is heading towards mixed development whereby each development will have both residential and commercial properties owners and tenants with a complex needs.
There is a period where retailers are struggled with the introduction of the eCommerce, however, I believe now it is getting clearer and clearer that eCommerce not going to replace retailers but rather it can enhance retailers to grow their sales revenue. What I believe eCommerce is not a threat to retailers but rather an useful tool, if the retailers embrace them and deployed them efficiently. Rather I think vending machine is more a likely threat than eCommerce to retailers.
For a property developer, if they provide an end-to-end order-to-cash services to the mixed development retailers, they can bring in long term revenue breaking the traditional normal. This serve as a ‘win-win’ formula to both the real estate management and the retailers. With the real estate services taking care of the eCommerce Platform and logistics, while the retailers can focus on their own products and revenue.
With years of order-to-cash experiences, I can assure you that today it is not hard to setup order-to-cash team. Nowadays, there are a lot of outsource companies that can take care of the order fulfillment workflow. My preference, using robots or system automation (no touch) to replace those workflows, it is easily available in the various cloud workflow or AI. All the real estate management need to do is just – manage.
This give birth to this high end concept presented to them;